Promoter / Brand developer (Role)

• Send a clear message to the audience of our shows about what is improvtheater and who is Rice Cookie
• Send a clear message to people who have never done improv about
  • what are our workshops about
  • what makes them different from other improv groups
  • what do you need to participate

• social improv community
• improv group
• Add more

Current logos on web.de

Turn Photos Into Logos with GIMP
Fiverr.com Freelance market where logo designs including vector format and social media logos costs USD 200

The branding team was agree on the tasks and decisions to take

• Improve our current logo if necessary
• design poster for coming shows
• design flag for putting outside of The Cave and for finding the group when we practice at parks
• Update the concept for schools and major's office (in German)
• Update the concept for people who want to try something new
• Update the concept for people coming to our shows
  • Promote improv as a personal development tool
• design visit cards for the audience at the shows. It is enough if it has the logo, contact information and a QR Code which points to a page with the locations
• Improve the looking and feel of the website
• Improve the facebook website
• Improve the description of the meetup group and events
• Improve the youtube channel
• Do we need an instagram channel?
• buy flag in a Flohmarkt or other object required by the master of ceremonies
• Invite other groups to participate of the shows (when we organize our 2-years-birthday)
• Promote Rice Cookie online and offline continuously
  • Make a list of places and websites for promotion
    • http://www.theimprovnetwork.org/register/
    • improwiki.de
    • https://en.wikipedia.org/wiki/List_of_improvisational_theatre_companies
    • other improv websites
  • Define how much time to invest on it
• Max could ask his British workmates to correct the text

Complete this section

• Decide what objects we are going to print our logo and other branding messages on. This impacts on the technique used for drawing a logo
  • t-shirts > Preferred by the community
  • hoodies
  • buttons / badges > It can be too formal
  • Create other marketing material
• What message to send to different target groups
• Decide how to promote Rice Cookie

• Member of the ? whatsapp group
• Write access to the pages with vision and values.